Slide 2
PHOTO STORE
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Silkefoto

Classic style e-commerce with intuitive custom build
ordering system for film development and ID photos

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Silkefoto.dk – More than just a photostore

In 2009, Martin Jensen took a bold step and became the owner of a photo store in Silkeborg under the Click franchise. At that time, the sales of cameras and electronics were thriving, but Martin identified an untapped market potential within the Danish production of photo books.

Martin decided to initiate production in Denmark, offering customers the opportunity to upload their own photos and create virtual photo books. These books would then be produced and delivered to customers. Local production enabled the delivery of books within just 2 days of the order, making Silkefoto’s service exceptionally popular and teaching Martin the value of online sales.

In 2018, the store took the daring step of separating from the Click franchise to become independent under the name Silkefoto. The company aimed to intensify its focus on online sales and services. In 2020, Silkefoto.dk was established by Shoptech, a new online store with specialized functionality catering to the needs of analog photographers, including online ordering of film development. This feature quickly positioned Silkefoto as a leader in analog development in Denmark.

In 2021, Silkefoto introduced an innovative feature on their online store allowing customers to upload homemade portraits, which could then be printed and sent as ID photos. This feature was launched alongside a comprehensive guide outlining the requirements set by authorities for approved ID photos. This enabled customers to avoid visits to photo stores or booths.

The future for Silkefoto looks promising with several planned features that distinguish them significantly from competitors. Their systems streamline everything related to photos, development, and printing, and Silkefoto remains dedicated to delivering exceptional services and experiences to their customers.